Brands that attract attention are those with strong relationships. We build brand reputations by providing thoughtful quality content to media, while adapting to their pace and preferences.
- Strategy and work schedule creation
- Key message development, media and influencers approaches
- Spokesperson training
- Customized writing approaches
- Research and assembly of a global media list
- Dissemination of information, follow-up and management of specific media requests
- Monitoring impacts and benefits
- Detailed reports, recommendations and performance measurement
Québec Media Relations — Seedlip
Opportunity Seedlip – a distilled non-alcoholic spirit founded in 2015 – offers a solution to the “what to drink when you’re not drinking” dilemma. Crafted without alcohol, sugar or calories, it opens the door to endless non-alcoholic cocktail possibilities. Seedlip was ready to make [...]
Media Relations — Launch of the Kéfir product range
En janvier 2020, Maison Rivera, compagnie québécoise de produits laitiers, a confié à bicom le mandat d’une campagne de lancement pancanadienne, de leur nouveauté, le Kéfir végétal à base de lait de coco.