B Nation - bicom - Public Relations & Marketing - Montreal + Toronto

Together, let's redefine the power of influence.

From macro, micro, to nano, we see everyone as an influencer. Through a comprehensive communication strategy optimized per channel and platform, each influencer plays an important role in brand messaging.

  • Custom creation of lists of nano-influencers
  • Instructions and explanations for the creation of content according to the customer’s requirements
  • Coordination of requests and availability of nano-influencers
  • Coordination of shipments of products or the required service
  • Monitoring of social networks
  • Report assembly

Why join B NATION?

We're constantly seeking influencers to discover and test client products and experiences. By joining B NATION, you can promote brands that are 100% compatible with your content. We have 700+ registered Canadian and American nano-influencers and we're recruiting new candidates daily. You could be next!
12%
Average engagement rate at B NATION
10 +
Nano-influencer campaigns
2 000 000 +
People reached

Join B Nation

General Interests

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Lifestyle

Beauty

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Food

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Hobbies

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Family

Influence

Why choose a nano-influencer campaign?

We tailor candidates according to campaign needs. Based on existing personal relationships, nano-influencer interactions are perceived as more authentic. For non-sponsored partnerships, influencers with 1,000 followers have an 8% engagement rate; this number drops to 4% for those between 1,000 and 10,000 followers.
12%
average engagement rate
10x
more impact than a celebrity
32K
People on average reached per campaign

They trust us

Related projects

Launch of Structube new collection

For the launch of it’s brand new collection in Canada, bicom invited media, bloggers and influencers to two different ‘’Structube apartment’’ in Montreal and Toronto.

View project

Lolë Fall/Winter Collection

To promote the Lolë men and women fall-winter 2018 collection, BICOM organized a training session (in Toronto) and a spinning session (in Montreal). The objective of this intimate VIP event was to showcase the new products to medias and influencers.

View project

Presentation of RW&Co. Spring Preview

To present RW&Co. Sping Preview 2019 to media and influencers in Toronto & Montreal, bicom suggested bringing the campaign ideation and mood board to life within the offices of the agency.

View project
What they say about us

Integrity & Rigor

For people like us, working in the web industry, it was necessary to partner with a company that has the knowledge, contacts and effective strategies in the traditional world. With bicom, we found a partner that shares many of our values such as integrity and rigor. They were able to identify the opportunities that we could never gasp and the results were beyond our expectations. In addition, it was fun!
Simon Lamarche
Associate, Adviso

Professionalism & dedication

The bicom team is quick, efficient, professional, dedicated, creative, and generous with their time and talent. It’s always a pleasure to work alongside individuals who are passionate about their work and who truly love fashion, beauty, and culture from here or abroad
Joanie Pietracupa
Editor-in-chief, VÉRO magazine

Proactivity

The bicom communications team is efficient, professional and proactive. From well-written and informative press releases, to prompt delivery on image and interview requests, the bicom team delivers — even on a deadline.
Aleesha Harris
Editor, Vancouver Sun

Intuitiveness

I contact bicom frequently to help me with various freelance projects I’m working on, from special sections for The Globe & Mail to lifestyle features. What continues to impress me is the intuitiveness with which my requests are handled. I know that I will get a prompt, complete response with the information I needed. To a journalist, it makes a world of difference when you know that your requests will be being handled so professionally. Featuring bicom clients is so easy, thanks to its amazing staff. Highly recommended.
Michele Sponagle
Travel contributor, The Globe & Mail

Creativity

By connecting me with brands that fit my profile and inviting me to their events, the bicom team gives me tools that allow me to stay on the top of my creativity.
Abeille Gélinas
DJ, Blogger

Expertise

As a fashion retailer it was important to find an agency with a solid understanding of our brand and strong media relationships across Canada’s various regions – bicom is precisely that. Rarely found in the agency world, bicom is a team built on strategic thinking as well as being proactive in their tactics and experts at execution.
Gabby Sabharwal
Public Relations, ARITZIA

Honesty

What I like about bicom is their honesty. They know what they are doing, understand requirements, media needs, emergencies and production delays. Knowing this, we work together on a very clear and solid basis. I know that bicom will be honest in their approach – their goal is not to simply reach our visibility objectives but rather to build a trustworthy relationships with our clientele and collaborators.
Carlos Ferreira
Owner, Ferreira Group.